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Advanced Driver Assistance Systems | 2018 Market Strategy : Dynamic Features Such as Adaptive Cruise Control, Parking Assistance, Blind Spot Detection, Lane Departure Warning

Press Release - 23 April 2018

Global Research and Development News --
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Report Description-
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The Advanced Driver Assistance System (ADAS) provides dynamic features such as adaptive cruise control, parking assistance, blind spot detection, lane departure warning, drowsiness monitoring, tire pressure monitoring and night vision. The progresses in the automotive industry are not only limited to the development in the design or engine but also cover the safety of a vehicle, passenger as well as pedestrian.

The growth of the market is ambitious by increase in focus of customer on safety, the impending demand for comfort in driving along with a rise in government regulations and policies for ensuring safety. Furthermore, factors such as pricing pressure, inflation, complexity and difficulty in testing systems are some of the biggest challenges of this industry. The major trends prevailing in the market are increased electronic content and electronic integration, deployment of ADAS in low-cost cars and a rise in number of driverless cars.
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The global advance driver assistance systems market can be segmented based on system, sensor, vehicle, and region. In terms of system, the advance driver assistance systems market can be divided into tire pressure monitoring system, drowsiness monitoring system, park assist system, adaptive cruise control system, blind spot object detection system, lane departure warning system, adaptive front light system, night vision system, and driver monitoring system.

The adaptive cruise control segment of the advanced driver assistance systems market is predominant in terms of revenue, and it is expected to maintain its dominance throughout the forecast period in the advanced driver assistance systems market. The penetration rate of adaptive cruise control is high, whereas other ADAS such as tire pressure monitoring system, lane departure warning system, night vision and forward collision warning segments is low especially premium and low-range cars. Based on sensor, the advance driver assistance systems market can be classified into ultrasonic sensor, infrared sensor, RADAR long range sensor, RADAR short range sensor, image sensor, LiDAR sensor, and LASER sensor. Rise in adoption of advanced driver-assistance systems by automotive manufacturers has led to an upsurge in the demand for RADAR sensors segment. These sensors not only aid the vehicle in collision detection, warning, avoidance, and mitigation but also in lane change assistance, pedestrian protection systems, and blind spot monitoring. These features are expected to boost the demand for radar system during the forecast year.

LiDAR sensors segment are also estimated to be in high demand in the next few years. Based on vehicle, the advance driver assistance systems can be segmented into passenger vehicle, light commercial vehicle, heavy commercial vehicle, and electric vehicle. The electric vehicle segment market is projected to expand during the forecast year. Rise in concern for environmental protection, increase in the sale of electric vehicles, and governmental initiatives for green vehicle have propelled the market significantly.
Based on geography, the global advance driver assistance systems market can be split into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America has significant share in advanced driver assistance systems market followed by Europe and Asia Pacific region respectively.


In terms of growth rate Asia Pacific is projected to significant growth in advanced driver assistance systems market closely followed by Japan and South Korea. The growth in Asia Pacific region for the advanced driver assistance systems market is increase in penetration rate of active safety systems especially in region like China and India due to supporting macroeconomic factors such as rise in income and purchasing power, changing lifestyle to due growing urbanization and increasing awareness about active safety systems. In addition to that, countries like Japan and South Korea is also forecast significant growth of demand in advanced driver assistance systems due to stringent government legislations and safety norms.


Key players operating in the global advance driver assistance systems are Continental AG, Delphi Automotive LLP., DENSO CORPORATION, Magna International Inc., Robert Bosch GmbH, Valeo, AISIN SEIKI Co., Ltd., HYUNDAI MOBIS, Texas Instruments Incorporated, and HELLA KGaA Hueck & Co.


The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.


– The study is a source of reliable data on:
  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis


– The regional analysis covers:
  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)


The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.


A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
– Highlights of the report:
  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market  
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